Whether you’re a Cannes Lions veteran or a first-timer, FOMO is real at this legendary festival

April 30, 2025
Here, Propeller Group’s Ben Titchmarsh gives the lowdown on his sought-after ‘Cannes Lions fringe events and parties list.’

The first time I attended Cannes Lions more than a decade ago, I didn’t know anyone. But I understood one thing: this industry thrives on connections. Determined to make the most of it, I created my first ‘Ben’s Cannes list of events and parties.’ It wasn’t long before people started asking for it. That’s when it dawned on me. I had struck a chord — tapping into a universal need to feel included. From that humble beginning, it’s grown into something far bigger.

Now in its 12th year, Propeller Group’s ‘Cannes Lions fringe events and parties list’ has become a go-to resource for festival-goers. What started as a personal project has evolved into an industry staple, compiled by a dedicated team that puts in countless hours. Thousands download it before the festival even begins.

The Right Kind of Networking for You

Our hunger for real human connection has only grown over the years. Remote work and digital communication have their perks, but they’ve also heightened our desire to connect in person. Networking doesn’t have to be a daunting or transactional exercise. Instead, it can be about small acts of kindness, genuine curiosity, and helping others succeed without an immediate return. Reframing networking as an opportunity to build real connections makes it less of a chore and more of a joy.

You don’t have to be a master networker to succeed in this industry. But those who thrive often develop their own authentic approach. It’s about finding what works for you and making it part of your rhythm.

Where to Spend Your Time in Cannes

If networking is the name of the game, Cannes Lions is the world championship. It’s the pinnacle of creativity, bringing together agencies, media platforms, tech innovators, and more in the glamorous setting of the French Riviera.

From open-invitation panels and discussions to exclusive, invite-only parties, Cannes offers an overwhelming array of opportunities to connect. The key is to lean into your existing network to get access or muster the confidence to introduce yourself to the right people. The relationships you’ve nurtured throughout the year can open unexpected doors, both literal and metaphorical.

Is it luck? Not entirely. Networking involves preparation, bravery, and a willingness to seize the moment. Striking up a conversation when you’re tired or following up with a thoughtful message may take effort, but it’s effort that pays dividends. Over time, this ‘premeditated serendipity’ transforms chance encounters into career-changing opportunities.

Networking for Inclusivity

The fringe events and parties list is about more than just fun; it’s my way of making the industry more accessible and inclusive.

Early in my career, I struggled to break into national media without connections. Those experiences left me determined to create opportunities for others to thrive. Underrepresented groups in particular have told me how valuable they find the list in navigating Cannes and making connections that matter.

Cannes Lions is about more than just celebrating creativity. It’s a reminder of the power of connection, community, and the potential we unlock when we open doors for each other.

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