Quirky and thirty – happy birthday Channel 4
On this day back in 1982, a new addition to the UK broadcasting landscape arrived in the form of Channel 4.

As the number indicates, it was the fourth-ever television channel in this country, and it’s impact and influence on programmes made, marketed and viewed has been huge ever since.…
Read more >The 36 rules of social media
Nice infographic highlighted by Paul Armstrong at our client Mindshare, made by Fast Company. Pick your favourite.
Read more >Baby faced
We’re intrigued by this idea from Ogilvy – putting babies faces on shop windows to discourage anti-social activity.
Click through to the BBC to read all about it and watch the video.
http://www.bbc.co.uk/news/magazine-19398580
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Read more >Blackmail yourself to employment
We love and are a little scared of this creative team from Melbourne. We see a bit of PR and reputation management awareness in their thinking – maybe they fancy PR?
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Read more >It’s all about the Content
We’re liking this content matrix developed by First10 and Smart Insights. It’s a really cool way of breaking down the key parts of content.
Read more >Is there tweet on Mars?
06.08.12
The Olympics are very much front of mind for all people, news outlets and PR’s in the UK this week, with Team GB topping the table of countries that aren’t China and the USA.
However one other story managed to make it through the Olympic filled ether and into the Propellerites ears, the Mars Curiosity Rover has landed on the surface of Mars today.…
Read more >

